Brand
A ship against the sun
One mark, one word, one rule. This page is for anyone who reproduces the mark or the word — a provider putting a score card on its own site, a journalist quoting a number, a licensee crediting the source. Everything downloadable is at the foot.
The mark
A square-rigger, and the sun behind it
A mast, two yards, two sails and a hull, in plum, against the setting sun. The ship is plum on every ground — it is never white, never the page’s colour, never cut out of the sun — so the mark has one version, not one per theme. It is drawn once, and every copy on the site is printed from that drawing.
On night
The dark theme. The hull is plum, a shade off the ground, and the sun carries the mark.
On paper
The light theme, and anywhere else. The same file: nothing is inverted for a light ground.
- 128
- 64
- 32
Clear space
A quarter of the sun’s diameter on every side, measured from the rim. Nothing else — text, another logo, the edge of a box — comes closer than that.
Smallest size
Sixteen pixels. The rigging is a step heavier than the sails need so that a favicon keeps a pixel of mast; below sixteen the ship goes and only the sun is left, which is not the mark.
One treatment
The sun in its ramp and the ship in plum, on night, on paper and on a launcher tile alike. There is no one-colour version and no outline: a place that cannot print the ramp prints the word instead.
The wordmark
One word, two weights, and the sunset in the second
HushFleet is one word with a capital in the middle. The first half is set heavy, in the ink; the second a step lighter, in the sunset ramp the mark is drawn in — which is what makes it read as two words without a space, and ties the word to the sun beside it.
It is drawn, not typed: Plus Jakarta Sans, Hush at weight 650 and Fleet at 550, outlined once into two paths, so it is the same on every system and inside the provider card, where no font of ours exists. There is no other spelling: not Hush Fleet, not Hushfleet, not HUSHFLEET.
Colour
Sunset, plum, night and paper
Four fixed colours belong to the brand. Everything else on the site takes its colour from one accent ramp, below — and the mark never takes it.
- Sunset#FFC061 → #FF8A3D → #FF4D8DThe sun. Vertical, top to bottom, never turned sideways.
- Plum#1E0F1CThe ship’s hull, on every ground, and the ground under the launcher tiles.
- Night#14111FThe dark theme’s ground, and the browser’s theme colour.
- Paper#FFFFFFThe light theme’s ground, and the plate every other company’s logo sits on in both themes.
The accent
Buttons, dials, the highlighted word in a headline and the rule under a page header take their colour from one ramp, the sunset run on into violet. It is the mark’s own light carried across the page, and there is no second accent.
- Sunset#FF8A3D · #FF4D8D · #A855F7
Colours that mean something
Three more colours carry a meaning and nothing else: they are the data’s, not the brand’s, and never decorate. Each has a dark and a light value, because the same green that reads on night is invisible on paper.
Printing a score
A number, its band, and its date
This is the part of the brand most likely to be reproduced by someone else, and the part with a rule. A security score is printed with its band and the day it was assessed, or not at all. The band is read off the number by the model’s own thresholds, so the word and the figure cannot disagree; the date is what tells a reader whether the number is still the one on our page.
- Strong75 and aboveThe published evidence leaves little exposure on any channel.
- Acceptable55 and aboveSome exposure, none of it dominant; the record holds.
- Weak35 and aboveOne or two channels carry most of the score away.
- Insufficient15 and aboveWhat is published does not support relying on the service.
- Not recommendedbelow 15The score has all but collapsed on at least one channel.
- No dataany scoreA statement about the research, not the provider: too little was established to place it.
Two numbers, never averaged
Security and usability are printed side by side and the ranking follows the first alone. A single “HushFleet score” does not exist and must not be made by adding them.
Out of a hundred
Both are integers out of 100 and are written that way: 75 with /100 beside it in the secondary ink. Not a percentage, not stars, not a grade letter.
Usability may be omitted, never alone
A card may leave the usability figure off. It may not show usability without the security figure and its band beside it — that is the one way a true number becomes a misleading one.
Type and shape
The system’s own face, and soft corners
The site loads no web font — the wordmark is an outline, not a face. It sets everything else in the reader’s system face — SF Pro on Apple, Segoe on Windows, Roboto on Android — which is why nothing here waits for a download. Headlines are tracked tight; running text is not.
Display
Headline · weight 700 · tracking −0.04em · the one highlighted word in the accent
Section head
Section · weight 660 · tracking −0.034em
Item head
Item · weight 600 · tracking −0.028em
Eyebrow
Section label · small caps · tracking +0.06em
Running text is set at 17 to 18 pixels with a 1.72 line height, weight 420, and a measure of sixty-eight characters. It is the only place on the site where the tracking is zero.
Body · weight 420 · 68ch
0123456789 · 75/100 · $9.99
Numbers · tabular figures, so columns line up
- 16controls
- 24cards and rows
- 32panels
- 40the lead card
- pillbuttons, chips, bands
Surfaces are glass: a translucent white over the ground, a hairline around it, a one-pixel lift along the top edge. There are no drop shadows on flat things, and no borders heavier than a hairline.
Other people’s marks
On paper, in both themes
A provider’s logo is theirs and is drawn for their background, not ours. So it always sits on a white plate — the same plate in the dark theme and the light one — with a hairline around it so the plate has an edge on a white page. We do not recolour, invert or trim a logo, and a record for which the provider has published no file gets a monogram rather than a logo we found somewhere.
Proton VPN
The provider’s own file, on the paper plate it was drawn for.
VPN Gate
No file from the provider, so the record gets a monogram on its own gradient.
Voice
How the site talks
Plainly, in the first person plural, and with the source in the same sentence as the claim. The byline everywhere is the HushFleet team.
A number is stated with what it is out of and the day it was read. A fact the provider asserts is called asserted; one we could not establish is called unknown, never no. Where the model has a limit, the limit is printed beside the result rather than in a footnote.
Nothing here explains how to get around a block. The site is about what a service can be compelled to hand over, and that is the whole of what it explains. Illustration follows the same rule as the copy: a picture either explains the model or is printed from the data — the sonar on the home page, the hull on the register, the globe on a country page — and a picture that does neither is decoration and stays small.
Credit
The name, and a link
Anyone may quote a score, a band or a passage. The condition is a visible credit that says HushFleet, spelled exactly so, and links to the page the figure came from. That is the whole licence for quotation; it is stated the same way in robots.txt, in /rsl.xml and in every page’s structured data, so a machine and a person read one rule. Training on the text is licensed separately and is not covered by the credit.
A credit line, as it should appear
Proton VPN: security score 70/100, acceptable — HushFleet, as of 13 September 2026
The number, its band, the name as a link to the record, the date. A provider that would rather not typeset this can take the card →.
Don’t
Six ways to get it wrong
Turn it. The mast is vertical and the sun sets downward.
Recolour the sun, or lighten the ship. The sun is sunset and the hull is plum.
Stretch it, or squeeze it into a box that is not square.
Download
The files
Everything the site itself ships. The SVG is the mark as drawn; the PNGs are rendered from it for the places that cannot take a vector. Every file has the plum hull.
MarkSVG · any size · no groundSVG
Mark, rasterPNG · 512 and 192 · no ground512192
Launcher tilePNG · 512 maskable and 180 Apple · on plum, inside the safe zone512180
A provider wanting its score rather than our mark goes to the card builder.